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THE AUTHOR EXPOSURE BLOG
Creative Ways to Promote Your Book
Once you have finished your book you may think that all the "hard work" is done, but that is far from the truth if we're being honest. And if you want to get your book in front of as many people as possible we need to get honest. Writing your book is only the very...
5 Ways to Get New Fans with Your Book
Once you’ve got your book published, you may be questioning what do I do now? Now is the time to get new fans for you and your book!
Want to Build a Business, Not Just Write a Book?
Like many entrepreneurs and marketers (of which I am both) I buy a lot of books. I mean, a lot. My husband may call it an addiction - at least he does each time we've moved and we're lugging dozens of boxes of knowledge up the steps our new home. I would call it more...
Your Author Newsletter – A Must!
“I write books. I don’t have time for a Newsletter. That’s for those who want to sell real estate or insurance.” Sorry. The tops in many fields have Newsletters. (NL) If you want to catapult your writing career, you need a NL more than they do. Even more! Here’s the...
What is the Straight Dope on Tropes?
What is a trope? Dictionary Definition for Artistic Use: Something such as an idea, phrase, or image that is often used in a particular artist's work, in a particular type of art. Human-like robots are a classic trope of science fiction. In rhetoric a word...
Book Launch Basics
Kudos to you for finishing your book! It’s a tremendous effort that is to be commended for sure but don’t celebrate too much yet. There’s still much work to be done. Here’s the thing about publishing a book: sales don’t just happen. You have to promote your...
Successful Authors – What They Do Differently
What is the difference between financially successful authors and those who are not successful? Financially successful authors create more content. In other words, they have more product on the (virtual) shelves. It goes back to the concept that all indie authors are...
5 Step Easy Book Marketing
Writing your book is only the beginning. Once your final file is sent off to the printers, the real work begins. The truth is unless your name is J.K. Rowling or Suze Orman, your book is highly unlikely to fly off the shelves. At least, not without some promotion...
How to Build A Relationship with Your Audience
How do you build a relationship with your readers? Building a relationship with your audience starts with a simple blog website that allows you to create a list of audience email addresses that you can keep in touch with. In the traditional publishing world, a two-way...
How to Write A Book Even If You Have Little Time to Write
I get it. You are busy. The kids need to get to school and homework has to be done, and the house cleaned and dinner on the table. Your client calls need to be made. Marketing has to get done (or you won’t have any clients to worry about). And then there’s...